Aaron Cabrera
Founder & CEO, AlignCore
I grew up on Saipan — a tiny U.S. island territory in the Pacific most people have never heard of. I joined JROTC color guard in high school, invented a technique called the "dot method" that helped us win island-wide competitions, mixed the music for a dance crew my friends and I started, and spent the next fifteen years doing what looked like job-hopping: waiter, IT trainee, VIP concierge, tree trimmer, FedEx driver, bus operator.
But there was a pattern I couldn’t see yet. At every stop, I was building systems — efficiency workflows that made entire teams faster, a rewards tracking system for a luxury retail staff, route optimizations that made my FedEx manager call me back three times over two years to offer me a position they’d create just for me. I didn’t know what to call it. I just knew the discipline was real but the direction wasn’t, and that gap was costing me everything.
So I did what a lot of people do: I tried to fix myself. $175,000 worth. Books, coaches, Tony Robbins events, a SPECT brain scan, 75 Hard, a $30,000 real estate mastermind. Fifteen years and none of it stuck — not because the advice was bad, but because I was solving the wrong problem.
In January 2025, I connected AI to my personal journals. I wasn’t looking for a product idea. I was looking for proof that I stood for something. What came back stopped me cold: every meaningful thing I’d ever done was the same thing. I build systems that help people get aligned.
I quit my job, taught myself to build software with AI as my engineering partner, and built AlignCore from scratch — the system I spent fifteen years and my entire inheritance looking for. It helps you see the patterns in your own life that reveal what you actually care about, then line up your daily actions with that truth.
I write here about misalignment, systems thinking, and the long road between knowing what you should do and actually doing it — because I’m still on it.